Sivasubramaniam VJun 124 minWhat is True Empathy in a Customer Engagement When it comes to client engagement, empathy is the buzzword by default. nearly everyone is seeking to be more compassionate in their...
Sivasubramaniam VMar 233 minANATOMY OF A BUYING CENTREBuying centre is the decision-making unit of a buying organization. It is composed of all the individuals and units that participate in...
Sivasubramaniam VJul 6, 20213 min5 Critical Selling Skills – Selling Skills That Win SalesYou can’t teach salespersons to improve 100 different things. Smart Salesperson focuses on the selling skills that have the most impact...
drraj0Jun 26, 20202 min10 Habits of Sales Super Star I am not a sales guy myself, but here I am sharing some perspectives about sales guys from an HR perspective.
prasad85Jun 10, 20208 minCovering the last mile - What was true for Pre-COVID-19 holds more true Post CovidCompanies often bring out great products that have excellent value potential. Organizations commit themselves to customer-centric value...
Sivasubramaniam VJun 9, 20203 minKnow Thy Customer- Decrease costs and increase sales by targeting the right audience.Post COVID19 when organisation are going to be on budgets squeeze and would require optimising on available marketing budgets. Analytics...
Sivasubramaniam VJun 3, 20204 minNOBODY CAN TEACH US, BUT WE CAN LEARN TO TEACH OURSELVESIt’s time to embrace Heutagogy! You may be wondering “What is Heutagogy?” Before talking about the concept, let me give you a preface for...
prasad85May 26, 20202 minSALES FORCE PRODUCTIVITY – Post COVID19 Imperatives COVID 19 promises to be very disruptive in terms of sales processes with multi-dimensional challenges. Companies and sales leaders will...
Sivasubramaniam VMay 25, 20202 minPost COVID19, Leadership Behaviours have to be differentCOVID19 has given a lot of time and opportunity to interact with business and academic leaders. I was surprised to find how some look at...
Sivasubramaniam VMay 25, 20204 minCreating Customer-Centric EmployeesIn 1975, much of a company’s valuation was based on tangible assets. Four decades later, this percentage had dropped to just single...
Sivasubramaniam VMay 18, 20205 minHabits- Part and Parcel of your PersonalityHabits are hard to kill, and rightly so. They are a part and parcel of your personality traits and mould your character. However, habits...
Sivasubramaniam VMay 17, 20205 min5 Ways to make "WFH" more Productive and EfficientCOVID19 has suddenly put us on a worldwide lockdown and most companies are asking their employees to work from home. The CORONA virus has...
Sivasubramaniam VMay 17, 20204 min10 ways to engage with your clients Post COVID19Customers are the most important part of any business because they are the lifeblood of your company. Without your customers, it is safe...